Business Visibility Series

Host: Carol Roderick, Phd

Featured Guest: Natalie Frederick-Wilson, Centre for Women in Business

Meet my latest featured guest on The Business Visibility Series:

Natalie-Frederick Wilson.

Natalie works with the Centre for Women in Business at Mount St. Vincent University where she mentors students and helps them transform their business ideas into start ups and beyond. She and her family also have this amazing following as Nova Scotia's Wandering Wilsons where she documents and shares her family's adventures exploring the province while also sharing a spotlight and promoting local businesses.

Natalie and I chat about:

• Running a business in the automotive industry, what she loves about her work with the Centre for Women in Business and - of course - Nova Scotia's Wandering Wilsons.

• The importance of shining a light on local businesses and helping them get seen.

• Using social media to promote her own business and what might be next for the Wandering Wilsons.

You are going to absolutely love this interview!

About Our Guest:

Natalie works with the Centre for Women in Business as the business advisor focused on student engagement and technology where she advises and inspires women and students from innovation idea to start up and beyond by connecting them to the right business advice, tools and training. She has run several successful businesses herself in the automotive industry and has won two New Business of the Year awards from the Halifax Chamber of Commerce. Natalie was also recently recognized as one of the “Top 25 Immigrants in the Maritimes”.

Natalie holds certificates in Business Development and in Leadership and Innovation from

An American immigrant of Afro-Caribbean descent, Natalie believes that helping others succeed is the greatest form of service. She encourages other small businesses to take calculated risks, she mentors international students and newcomers through the process of settling in Nova Scotia, and enjoys speaking on panels and at networking events.

You can connect with Natalie through the Centre for Women in Business

https://www.centreforwomeninbusiness.ca/about/our-team/natalie-frederick-wilson/

and follow her family's adventures throughout Nova Scotia:

Facebook

https://www.facebook.com/novascotiasww/

Instagram

https://www.instagram.com/novascotiaswanderingwilsons/

About your Host:

Carol Roderick, PhD is a digital marketing strategist and founder of Carol Roderick Digital and My Ads Team. My Ads Team specializes in helping businesses, brands and service providers grow their revenue and connect with their ideal clients and customers by tapping into the power of Facebook and Instagram ads.

Be sure to grab Carol's free guide Selecting the Right Advertising Agency for Your Business at MyAdsTeam.com

This will also give you EXCLUSIVE access access to the insights of the accomplished business women featured in this series + follow up Q&A.

The Business Visibility Series is Sponsored by the My Ads Team and Carol Roderick Digital.

Selected Quotes

"I have always been interested in the business of doing business: talking about business, interacting with business owners, and also sharing my own knowledge about business and encourage other businesses and business owners in their in their day-to-day."

-Natalie Frederick-Wilson

"If I come upon a business that I interact with...buying an ice cream cone or celebrating a birthday... I want to let people know that this business impacted our life. We're all about that."

-Natalie Frederick-Wilson

"Education in any business is of top importance ... When I think about ads, that's what I'm thinking. "

-Natalie Frederick-Wilson