The blog

AI for digital marketing: insights and best practices

Wondering how AI for digital marketing can improve your Google Ads, SEO and Facebook Ads? We're sharing simple ways AI driven search is changing the game for small business growth.

Graphic with blue background showing two illustrated door hangers. Text reads: 'You can only hang so many door hangers in a day… Work smarter, not harder.' At the bottom is @MyAdsTeam.com.
Audrey Smutylo · August 25, 2025 · Local business

Where Do You Even Start With Marketing as a Small Business?

Starting small business marketing feels overwhelming, but it doesn’t have to be. From Google reviews to simple ads, here’s how to build visibility without burning out (or burning cash).

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Graphic with two overlapping speech bubbles in blue and light blue. Text reads: ‘Meet Your 24/7 Assistant. Always on, always helpful.’ Below is the handle @MyAdsTeam.com.
Audrey Smutylo · August 19, 2025 · AI & Automation

Creating a Chatbot That Feels Like Part of the Team

During my co-op at My Ads Team, I built a chatbot in HighLevel and quickly learned it’s more than flipping a switch. Here’s how I set it up to help small businesses answer questions,...

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Blog title graphic featuring a partial view of Earth with the headline: 'When Trade Feels Personal: Where Could I Fit in All This?' displayed on a soft beige background.
Carol Roderick, PhD · July 28, 2025 · Relation-Based Marketing

When Trade Feels Personal

It started with a radio segment about tariffs, but what stuck wasn’t policy, it was the question underneath: how do Canadian businesses build trust in unfamiliar markets when old...

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Three women collaborating around a desk, smiling and reviewing documents together. Overlaid text reads: "Beyond the Ads Girl: It’s Time to Name the Work for What It Really Is."
Carol Roderick, PhD · July 14, 2025 · Social Ads

Beyond the Ads Girl

Ever been called the “ads girl” when you’re the one quietly fixing the funnel, clarifying the offer, and saving the launch? This blog names the invisible strategy work women marketers do...

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Four women in colorful professional outfits smiling and cheering in front of a pink wall with a "My Ads Team" sign. A text overlay reads "How I Made an AI-Powered Ad."
Audrey Smutylo · July 08, 2025 · Social Ads

How I Made an AI-Powered Ad

Ever wonder how far you can push AI creatively? In this behind-the-scenes post, Audrey, a digital marketing co-op student at My Ads Team, walks through how she created a full video ad,...

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Woman in a pink blazer working on a laptop, relaxed with feet up, representing ease and efficiency through automation.
Audrey Smutylo · June 09, 2025 · AI & Automation

Automation vs. AI

Automation saves time. AI makes it smarter. This post explains how they work, how they’re different, and how to start using both in your business.

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Overhead view of a business owner working on a laptop with charts and coffee on desk, highlighting text that reads: 'Crickets After Launch? You're Not Alone' – message by My Ads Team.
Carol Roderick, PhD · May 26, 2025 · AI & Automation

Smarter LinkedIn Ads

LinkedIn Ads not working? Discover why your campaigns feel invisible—and how smarter AI and creative testing can turn things around fast.

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How AI for digital marketing helps Halifax businesses grow

Looking to get more from your marketing without adding more to your plate? That's where AI for digital marketing comes in. By using smart tools and automation, businesses in Halifax and beyond are improving their SEO, running smarter Google Ads, and getting better results from Facebook Ads, all with less effort.

As AI driven search continues to change how people find businesses online, staying ahead means using strategies designed for the future. At My Ads Team, we're focused on helping you put these tools to work, so you can grow faster and stay competitive without getting overwhelmed.

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