Business Visibility Series

Host: Carol Roderick, Phd

Featured Guest: Nicole Gallant, Smart Cat Copywriting

Meet Nicole Gallant from Smart Cat Marketing!

This week I had the pleasure of having Nicole as a featured Guest on The Business Visibility series.

Nicole creates websites, sales funnels and strategic social media content that helps businesses authentically connect with their clients and customers.

Nicole and I talk about:

1. The conversation that challenged her to go into business for herself

2. How effective copywriting and ads work hand-in-hand to connect with potential customers and clients

3. and what has would -be buyers take that click (or not ) on your sales page.

This interview was a ton of fun and you're going to love it!

About your Host:

Carol Roderick, PhD is a digital marketing strategist and founder of Carol Roderick Digital and My Ads Team. My Ads Team specializes in helping businesses, brands and service providers grow their revenue and connect with their ideal clients and customers by tapping into the power of Facebook and Instagram ads.

Be sure to grab Carol's free guide Selecting the Right Advertising Agency for Your Business at MyAdsTeam.com

This will also give you EXCLUSIVE access access to the insights of the accomplished business women featured in this series + follow up Q&A.

The Business Visibility Series is Sponsored by the My Ads Team and Carol Roderick Digital.

Selected Quotes

"What is this message? What does your client want? What is the language that they use? Not what do you want, right? Let's research that then develop the overall message."

-Nicole Gallant

"The most successful ads go to landing pages that are only about that one offer. There's one call to action only, and it is extremely clear."

-Nicole Gallant

"They create this service and they're all excited about it. They put it out in the world, and then you'll ask them have you tested this before? No. Do you know that your client wants this? Well, I like it. I think it's great. What you think is great. It's not necessarily what somebody else thinks is great. And the big question is, is it something that somebody will give you money for?"

-Nicole Gallant