We're an SEO agency for service businesses across Canada

Canadian SEO services that get you found on Google and in ChatGPT

You've had the emails. "We'll get you to page one." We get them almost every day too.

Page one was never the goal. Customers calling you is.

SEO services get your website found when customers search on Google and when they ask AI tools like ChatGPT who to hire.

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SEO is only worth paying for if it brings in customers

A lot of the businesses we talk to have paid for SEO before. They got a monthly report full of charts, couldn't tell what changed, and the phone didn't ring any more.

So we tell you up front what we'll track: where you rank, the words and questions you show up for, and a score for your site's foundation. You see those numbers before we start, and again after.

What our SEO agency does in month one and month two

Most websites are built for people to read. Google and AI tools read the code underneath, and that's where the gaps usually are.

Month one: the foundation. We fix what machines read first:

  • Schema, a bit of code that tells Google and AI tools who you are and what you sell
  • Page titles and descriptions, and a clear job for every page
  • A check that Google has found every page you want found
  • Tracking, so each call and form from your website gets counted
  • Your name, address and phone number matching everywhere you're listed

We also pick the words and questions your customers actually type, and clean up what's already there.

Month two: content. Blog posts that answer your customers' questions. Pages that split your services apart, starting with the one you want more clients for. A page about one service can rank across the country, where a general services page gets buried.

Yes, book my call

SEO now covers AEO and GEO too

Your customers don't only scroll Google's links anymore. They ask ChatGPT and the AI Overview at the top of Google, and get one answer back. On Google, if you're not in the top ten, you might still turn up on page two. AI doesn't have a page two.

AEO and GEO are the names for getting into those AI answers, and they stand on the same foundation as SEO, so we do all three as one piece of work. Our AI SEO page explains the difference.

Check your AI visibility before you hire an SEO agency

Go into ChatGPT and type in your business name. Ask it what it knows about you. What do you do? Who do you help?

See what it gets right and what it gets wrong. Then ask it how it knows those things. That one test tells you more than most SEO reports.

The AI Visibility Check

See exactly what AI says about you

A diagnostic that asks ChatGPT, Claude and Gemini who to hire for what you do, and shows you the actual answers. Delivered with a live review rather than a PDF you have to interpret.

See what the Check covers and what it costs

The AI Visibility Fix

Wendy Newman went from 40 to 78

The follow-on work that changes the answer. Wendy Newman is a San Francisco realtor with a published book and two decades of expertise. Before the audit, AI did not name her. Thirty days later it recommended her by name for her specialty.

Wendy is also a My Ads Team client, on the ads side.

Carol does the work herself, with her own AI employees

"I get offers every week to hand this work to a white-label shop overseas. I say no. I do it myself, with AI employees I built and trained, and I know it's done right."

– Carol Roderick, PhD, founder of My Ads Team
Local and beyond

SEO for businesses across Canada and the United States

We're based in Halifax, and we do SEO for businesses across Canada and the United States. If you're in Halifax, Dartmouth or Bedford, we're happy to meet in person.

If most of your customers come from nearby, local SEO may be the better first step. It's its own piece of work, and we'll tell you that on the call.

The Halifax waterfront, home of My Ads Team, a digital marketing agency

SEO questions we get asked

How much does SEO cost?

"text": "SEO starts at $1,500 CAD a month on its own, or from $2,800 a month bundled with Google or Meta ads, on a three month minimum. What moves the number is how competitive your market is and how much technical repair your site needs."

How long does SEO take to work?

You'll see the foundation work in month one, in the before and after numbers. Rankings usually start to move in three to six months, with bigger traffic gains around six to twelve. AI answers can change sooner once the foundation is in place. We've written about how AI driven search is changing SEO and what it means for timelines.

Do you guarantee first page rankings?

No. Nobody controls Google. A guarantee either means nothing, or it's for search terms nobody types. We get the cold emails promising page one too. What we promise is to tell you up front what we'll track, and show you the numbers.

What is the difference between SEO and local SEO?

SEO is about showing up when anyone searches for what you do. Local SEO is about showing up when people near you search for it, including on Google Maps, and our local SEO page covers it in full.

Do I need SEO if I am already running Google Ads?

They do different jobs. Ads stop the moment you stop paying. SEO keeps working. One thing we see a lot: businesses paying for ads on their own business name when people already find them for free. If your website comes up when someone searches your name, you usually don't need to pay for that click.

Will SEO help me show up in ChatGPT and AI answers?

Yes, if the foundation is right. What we most often find missing is directory listings that don't match the website, a website that doesn't link to those listings so AI can't connect them, and missing metadata. The AI Visibility Check shows you what AI says about you now. There's more in our post on AI search engine optimization.

Your customers are already searching for what you do

On the call, we'll look at how customers find you now and where they drop off. If SEO isn't the right fix yet, we'll tell you.

Talk to our team