A local SEO agency that gets you on Google Maps when someone nearby searches
Someone ten minutes away searches for what you do. Google shows three businesses on the map, above everything else.
Yours isn't one of them.
Local SEO is the work that gets your business into those three spots on Google Maps, so nearby customers find you and call.
How local SEO is different from regular SEO
Google picks those three businesses by how close they are, what their Google Business Profile says, their reviews, and whether their details match everywhere they're listed. Your website matters. It isn't the whole story.
The person searching nearby usually needs you today. A pipe burst under the sink. A back went out lifting groceries. A tax form is due Friday. They pick from what's in front of them, and they call.
If you want people across the country to find your website, that's different work. Our SEO services page covers it.
Your Google Business Profile is usually the first fix
It's the free listing with your hours, photos, reviews and a button that calls you. Plenty get set up once and never finished. One dark photo from opening day. Holiday hours from two years ago.
"The first thing I notice is a pile of reviews nobody has answered."
Most profiles have no recent posts, and the description doesn't match what the business actually does. Meanwhile a business down the road with half your experience sits above you on the map.
We fix the foundation:
- Every field filled in, with the right category
- A description that says what you really do
- Real photos, and hours that are right on the days people check
- Every review answered
- Regular posts, so Google sees you're active
Local citations: your directory listings have to match
Your business is listed in more places than you think. Yelp. Apple Maps. Your chamber of commerce. Some you set up. Some went up years ago with your old phone number.
When they don't match, Google trusts your profile less. So does ChatGPT. We find every listing, fix the wrong ones, and link to them from your website so Google and AI can connect them.
Local landing pages for each service and each town
Most local businesses have one services page with everything on it, so Google can't tell what you're best at. We give your main services their own pages, starting with the one you want more clients for. If you serve several towns, each one gets its own page too.
Google reviews come in when you ask for them
Happy customers rarely leave a review on their own. We set up a simple way to ask every one of them when the job is done, with a link straight to your profile.
There's more on how to ask for Google reviews.
How we measure local SEO: calls, not rankings
Your ranking on the map changes with where the person searching is standing. Check from your desk and you're third. Check from across town and you're gone.
So a ranking report can look great and bring in nothing. We track the calls, direction requests and website visits that come from your profile. Those are the numbers that tell you it's working.
Local SEO questions we get asked
Does a local SEO agency need to be in my city?
No. The work happens on your Google Business Profile, your website, your listings and your reviews. None of it needs us in the room. We're based in Halifax, Nova Scotia, and we work with businesses across Canada and the United States. If you're in Halifax, Dartmouth or Bedford, we're happy to meet in person.
How long does local SEO take to work?
Local SEO can move faster than regular SEO, sometimes inside a couple of months. Fewer businesses compete for a search in your town than for the same search across the country.
Can you guarantee my business a spot on Google Maps?
No. Nobody controls where a business shows up on Google Maps. What we can do is the work Google looks at: a finished profile, listings that match, pages for each service and place, and a steady flow of reviews.
How much does local SEO cost?
Local SEO is part of our SEO work, which starts at $1,500 CAD a month on a three month minimum. What moves the price is how many locations and services you have and how much needs fixing.
Can I do some of this myself?
Yes. Finishing your Google Business Profile and asking happy customers for reviews costs you time, not money. We've laid out what to do yourself, and when it's worth hiring help, in Do I need a local SEO agency, or can I do it myself?
Find out what your Google profile is missing
We'll go through your Google Business Profile with you and show you what we'd fix first.